Marketing
| Marketing is the direct link between your sales and your advertising. Creating the right marketing mix is essential. We have a wealth of experience and good old fashioned marketing needn't cost you the earth. |
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| Planning
Regardless of size or budget you will need a marketing plan. Once a budget has been established we work to ensure that you maximise your spend and remain within budget. |
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| Media Schedules
If you use media on a regular basis you may well need advice to help you choose the right publication for your target audience. Should you use the classified section, display, colour or B/W? Do you need a full page or a quarter? Every day, once a week, every month? What discount should I expect? Media buying can be complicated and requires careful consideration. |
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Direct Mail
One of the most cost effective and sustainable methods of keeping in touch with your customers. The art of good mailers is a creative fresh approach every time. Idea pride themselves in results driven marketing and would be happy to help you gain the most from your next bespoke mailer. |
| Copy Writing It doesn't matter if you are sending a simple sales letter or compiling a new 100 page corporate brochure. We have an in-house resource at your disposal. |
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